On July 15 and 16, 2024, the “BMW Group Investor and Analyst Days 2024” for capital market participants took place in Munich and Maisach, GER.
Under the title “The Future of Premium”, Oliver Zipse, Chairman of the Board of Management of BMW AG, Walter Mertl, Member of the Board of Management of BMW AG, Finance, Frank Weber, Member of the Board of Management of BMW AG, Development, as well as other senior executives gave insights into our brand & digital product strategy, digital user experience and software-defined vehicle.